Ep #324: Debunking Referral Surveys

Ep #324: Debunking Referral Surveys

Ever heard the stat that 91% of customers say they’d give referrals, but only 11% of salespeople ask for referrals? Survey results can be misleading when it comes to generating referrals. Find out why clients may not refer just because they say they would if asked. It’s all about the context and circumstances. Let’s break it down and uncover the real story behind these numbers.