Have you ever heard the saying, “Complexity is the enemy of growth”? When it comes to building a referral-based business, this couldn’t be more true. That’s why, in this episode, we’re going to talk about applying the KISS method to your referral strategies to keep things simple. Now, I know what you’re thinking: How can…
Recently, I came across an interesting concept that really resonated with me: the difference between being a pinball and being a bowling ball. The idea was inspired by a book I was reading, and I found it particularly applicable not just to referrals, but also to business as a whole. When I think of a…
Can you go a week, or even a day, without encountering AI and ChatGPT in articles, emails, or conversations? If not, you’re not alone. In this episode, I will be sharing AI’s shortcomings regarding referrals—because you can’t rely on AI for everything… yet. As someone who is not an early adopter (and barely a late…
There are many strategies that I teach every day because they’re the foundational strategies you need in your business. Those three foundational strategies consist of having a referable client experience, a strategy where you can generate referrals from your existing referral sources, and a strategy for turning new folks into referral sources. But we know…
As the year comes to a close, I think it’s important to reflect on lessons learned. I’m not talking about the things that you should be doing to take care of your referral sources or how to identify your referral sources—I’ve spoken in depth about that practical stuff plenty of times in previous episodes. Instead,…
Saying “no” can be difficult. It can make you feel guilty or it can make you question yourself. But regardless of if it’s hard, it is an important skill to have. So, in this episode, we’ll be discussing 30 ways to say no. I’m pretty good about saying no, but there are moments when I…
Just because we are closing in on the end of the year does not mean you should slack off on your business’s most valuable asset. Instead, now is the time we should be focusing on adding value to our referral sources to ensure we stay top of mind for the year ahead. So, in this…
We often talk about how to get referrals, but what about giving them? Generally speaking, what we put out into the world is what we get in return. This means that when we are focusing on getting referrals, we should also be considering giving them—not to everyone you work with, but at least a few…
The power of growing your business with intentionality.
What’s Coming Up: Are you joining me in December in the heart of Charlotte for my special Re:Focus Retreat? I’ll be walking you through my Reverse Goal Setting methodology and because we’re keeping the group small, you and I will be chatting about your goals specifically!! That’s right, this is an intimate event – not…