To ensure the success of your referral strategy, conducting a quarterly review is essential. This episode walks you through how I teach my clients to conduct a referral quarterly review. Below are some key highlights. Importance of Quarterly Review: Metrics to Track on a Quarterly Basis: By consistently monitoring these key metrics quarterly, you can…
Do you struggle with labeling or categorizing your referral sources? Is there a difference between an industry partner and a referral source? In this episode, we’re diving into the nuances of referrals and answering a burning question asked at a recent conference I attended. I also share examples of how these concepts apply to various…
Referrals are not just a nice to have but an excellent way to grow your business and can make all the difference in generating consistent and natural growth. It’s crucial to get the correct information and avoid common misconceptions when it comes to referrals. For example, here are a couple of the things I cover…
Referrals are not an easy button. Yes, referrals are amazing and can work wonders for your business. However, it’s crucial to understand that they don’t come effortlessly. There is work involved in building and maintaining a referable business. So, if you’re the type of person looking for a quick and easy solution, this podcast might…
There are different ways to start a business and scale it. Today, we dive into the world of startups and how you can use their strategies to improve your referrals. We discuss three valuable tips typically given to startups, and I’ll show you how to implement them in your own referral process. It’s a unique…
I believe it was Ben Franklin who said, “By failing to prepare, you are preparing to fail.” Join us as we discuss the importance of preparation and planning for referral success. In this episode, you will get a sneak peek into our coaching program, Building a Referable Business (BRB). Learn how we structure our 90-day…
Do you know how to avoid the rocking horse syndrome inside your business? By having the right leads framework. Every day as a business owner you make a multitude of decisions. From mundane ones to important ones. Little ones to big ones. Some decisions are inconsequently to the growth of your company. But the decisions…
Running a business will never follow a straight line, but the journey will provide you with some amazing clues on how to handle whatever comes your way. Last week on episode #250, I asked my husband how many business models I’ve had over the years, and let me tell you, we were both stumped. I…
Have you ever heard the saying, “Complexity is the enemy of growth”? When it comes to building a referral-based business, this couldn’t be more true. That’s why, in this episode, we’re going to talk about applying the KISS method to your referral strategies to keep things simple. Now, I know what you’re thinking: How can…
Recently, I came across an interesting concept that really resonated with me: the difference between being a pinball and being a bowling ball. The idea was inspired by a book I was reading, and I found it particularly applicable not just to referrals, but also to business as a whole. When I think of a…