Ep #249: The Roots of Your Referral Relationships

Ep #249: The Roots of Your Referral Relationships

The roots of a relationship are crucial for growth. It’s not enough to have surface-level connections with potential referral sources. Instead, the focus should be on building deep and long-lasting relationships that cultivate trust and consistency. In this episode, I challenge the common tactics used in referral-based business growth, including asking, compensating, and gimmicks. These tactics can damage…

Ep #247: Can Referrals & Affiliates Co-Exist?

Ep #247: Can Referrals & Affiliates Co-Exist?

Do you ever find yourself confused about the different terms used in business, such as referrals, affiliates, and joint venture partnerships? While these terms may seem interchangeable, each one requires a different approach to incentivize individuals or businesses to bring in clients, and it’s important to understand the distinctions between them and how they can…

Ep #246: Applying KISS to Referrals

Ep #246: Applying KISS to Referrals

Have you ever heard the saying, “Complexity is the enemy of growth”? When it comes to building a referral-based business, this couldn’t be more true. That’s why, in this episode, we’re going to talk about applying the KISS method to your referral strategies to keep things simple.  Now, I know what you’re thinking: How can…

Ep #241: Noticing Referral Moments

Ep #241: Noticing Referral Moments

Sometimes referral success is found in the ability to notice, or recognize, the opportunity in front of you. In this episode, I’m sharing another eavesdrop from my coaching program, Building a Referable Business, which is a concept that I introduced a few episodes back for those who listen regularly! This eavesdrop is not only a…