Ep #270: Referral Q&A

Ep #270: Referral Q&A

Can you bring old referral sources to a new business? Is there a limit to referral sources? Today I’ll be answering these questions and more from the Summer School for Referrals program that I hosted in July. These particular questions were ones I wanted to address because they are SO valuable and can often get…

Ep #256: Your Referral Ecosystem

Ep #256: Your Referral Ecosystem

Imagine your business as a thriving ecosystem, where every part of it works together to create a sustainable environment for growth. Your referrals work the same way within a referral ecosystem. Many teach there is one way to generate referrals (you know it, the tired and awkward suggestion to “ask for them”). But we know…

Ep #249: The Roots of Your Referral Relationships

Ep #249: The Roots of Your Referral Relationships

The roots of a relationship are crucial for growth. It’s not enough to have surface-level connections with potential referral sources. Instead, the focus should be on building deep and long-lasting relationships that cultivate trust and consistency. In this episode, I challenge the common tactics used in referral-based business growth, including asking, compensating, and gimmicks. These tactics can damage…