Ep #144: What’s Wrong Today with the Collective Referral Mindset
Even today – in 2021 – there is something very wrong with how referrals are discussed, handled and taught.
There is a dangerous mindset out there that is doing damage to what I call the “collective referral mindset.”
The collective referral mindset is how we – collectively – think about referrals. The mindset has been dominated by one thought for decades. You guessed it, the asking for referrals advice.
But lately I’m seeing another type of mindset move into focus that is an off-shoot of the “asking” advice.
Join me as I dig in. By the way – I’m going to get on a soapbox – consider yourself warned.
And if you haven’t listened to episode #143 to have a foundation of the referrals without asking philosophy that I teach, go listen to that episode first as it will put everything in this episode into context for you.
If you have any questions, make sure to jump into our Referrals Without Asking Facebook group and ask plus share your thoughts on this episode!
Here’s How I Can Help You Generate More Referrals:
- Take the Referral Ninja Quiz to test your skills and abilities at generating referrals. (FREE)
- Check Out the On-Demand Training… we have multiple on-demand video trainings ready for you.
- Buy my book – Generating Business Referrals Without Asking – and learn how to generate referrals through my 5 steps. (LESS THAN $16)
Next episode is #145 and we’ll continue on our collective referral mindset track but I’m bringing on a buddy to look at this from a different perspective.