In this episode we are diving in to understand how your beloved promotional items are killing your referral strategy. Now I know this can be a touchy subject…I mean who doesn’t love the free stuff companies hand out with their logo on them? But using them as part of your referral strategy comes with a…
As my podcast editor said, “this is one of the most relatable, honest , genuine and authentic episodes you have recorded.” And he commended me for my bravery to share these moments with you. I hope you agree. Moments…most of them seem so insignificant. But we all have some moments that changed everything. Maybe not…
Do you who is on your list of gold in your business? Do you know what your list of gold actually is? It is your referral sources – aka those who refer new prospective clients to you. Yes, your referral sources are even most important than your clients. Not that we don’t love our clients…
The saddest referrals isn’t the referral you fail to convert to a client (yes, that will happen from time to time), it is the one you fail to track.Because if you don’t track it, it is as if it almost disappears. Like it never existed. Here are some highlights: In this episode we dive in…
Before we dive in to the 5 steps, you may want to download the 5 Steps to Generate Referrals cheat sheet. It will help you to easily follow along as I go through each step in this episode. Here are some highlights: One of my favorite referral myths to bust is that generating referrals takes…
I am thrilled to have my friend and Growth By Referrals student Neil Tyra on the show today. He has a fascinating journey of entrepreneurship from a karate studio to law firm. And it seems he was locked in to making as many mistakes as he could. Well, not really, but he does share a…
This is probably one of my favorite episodes to date. I LOVE sharing how I was able to change how I moved from feeling like an “always hustling” salesperson who happen to also be a business owner to a business owner who finally felt in control of the sales process. Please don’t think this episode…
We are diving in and unpacking what it takes to build a prospecting plan which is a necessary part of the sales process. For this topic, I recorded one continuous file to help with the flow of covering the three points of building a prospecting plan. Then I sliced the recording in half…the first half…
This is a special episode where I answer 3 questions sent in from the podcast listeners. If you have a question you would like me to answer on the podcast, please email me at [email protected]. My plan is for every 10th episode to be a listener Q&A. Here are some highlights: First question is from…
Where do referrals come from? Simple question with a simple answer: Referral Sources. Unfortunately though, referral sources don’t magically appear or grow on trees. To receive referrals consistently, you need a dedicated group of referral sources that you nurture consistently. Your referral sources form the base of a healthy referral generating plan. Referrals are just…